Telecinco is a Spanish free-to-air television channel operated by Mediaset España. The channel was previously known as Tele 5, because it had first begun its experimental transmissions on 10 March 1989, and a year later, it was officially launched on 3 March 1990, becoming the fifth of the national terrestrial television channels and the second private channel in Spain. In 1997, Tele 5 was rebranded as Telecinco, dropping the biscione-absent flower logo seen in other Mediaset channel logos.
In 2014, Telecinco was the most viewed channel in Spain with a share of 14.5%. Telecinco is a general channel catering to all audiences. It shows popular films, series, and entertainment shows.
The channel's programming includes such series as La que se avecina, Emma's Theatre, Sin tetas no hay paraíso, and Aída, Tulli, as well as the entertainment shows Crónicas marcianas and Hay una cosa que te quiero decir and the talent show The Voice.
The channel is also known for its reality shows, having produced a number of popular series in the last decade – Gran Hermano, Supervivientes, Hotel Glam, and Operación Triunfo, amongst others. Reality shows feed many of the channel's other programmes such as the morning show El Programa de Ana Rosa, the afternoon show Sálvame and the weekly discussion show Salvame Deluxe. All of these programmes experienced a substantial ratings boost thanks to the Reality Effect.
Telecinco has digitalised their production facilities. It allowed them to broadcast their channels in up to Spanish and original language, stereo sound, interactive services and high-definition television.
^Note 1 Joint venture with Warner Bros. Entertainment Italia (49%).
^Note 2 Joint venture with RAI (48%)
^Note 3 Joint venture with Class Editori (60%) and NBCUniversal (20%).
^Note 4 Joint venture with NBCUniversal.
^Note 5 Joint venture with Sherjan Broadcasting (72%), with 28% owned through Mediaset España Comunicación.
^Note 6 Available only on Sky Italia.