With over 2000+ professional athletes in Australia, how do you stand out? . Building a brand and following takes effort and commitment. Those who do it successfully with a strategy in mind will reap the benefits! . #morethananathlete#thecommercialathlete#agencyxtip
Let’s hope we get the 8 part series 'More Than An Athlete' which started in the US today . #repost @uninterrupted ・・・ See how @kingjames, @mavcarter, @richpaul, and @ernieramos bet on themselves and transformed from young men in Ohio to leaders on a global stage. 🚀🚀🚀 #morethananathlete#abc
It's important to stand out from the crowd, and build your brand. ⠀ ⠀ It's not always about being the best athlete at the peak of your career. ⠀ ⠀ It's about how you can engage your fans and build new ones! ⠀ ⠀ #agencyx#thecommercialathlete#agencyxtip ⠀
A commercial athlete won't just leave it to their sport or club to promote them, they'll take control of owning their own brand. ⠀ ⠀ A-League players @henrique.silva_33 and @rolybonevacia are two great examples of athletes who use their own designers to produce content promoting their next games and engaging fans to come and see them which promotes their own personal athlete brand. ⠀ ⠀ Shout out to Roly whose developed his own personal logo. ⠀ ⠀ #agencyx#thecommercialathlete#morethananathlete ⠀⠀
2x Olympic gold medialist and World Champion skier Mikaela Shriffin, wants to be more than just an athlete she wants to use her platform to become an example for the world. ⠀ ⠀ Caring for your image and engaging with your community is very important for athletes. ⠀ ⠀ #agencyx#thecommercialathlete#morethananathlete ⠀
To maximise the opportunities available as a professional athlete, it’s critical to build your personal athlete brand! . We help athletes to develop a brand strategy personalised for you and your goals, through our one-one-one roadmap training. . Assisting you to recognise the opportunities available and how you can work to secure them. . We work with all athletes at any stage of their career, and are passionate about providing the tools and knowledge to athletes to ensure their ongoing success. . If you are interested to know more contact us through the links in our bio. . #agencyx#morethananathlete#athletebranding
As of today, Dr. @shaq, Ph.D. of Omega Psi Phi Fraternity, Inc., is the joint owner of 155 Five Guys Burgers restaurants, 17 Auntie Annie's Pretzels restaurants, 150 car washes, 40 24-hour fitness centers, a shopping center, a movie theater, and several Las Vegas nightclubs. In addition to his business holdings, O'neal still earns $22 million per year (roughly $423,000 per week) from his endorsement deals with Arizona Creme soda, Icy Hot, Gold Bond, Buick, Zales, and at least a half dozen additional corporate sponsors. He is also a studio analyst for TNT. In Shaq's own words, "It is not about how much money you make. The question is are you educated enough to KEEP it." Also do you know how to commercialise your athlete brand to make it! #thecommercialathlete#morethananathlete#agencyx
We delivered The Commercial Athlete 3 part series to the Brisbane Roar A-League team at the end of 2018 and have noticed many of the players creating engaging content, building their athlete brands and in some cases furthering their business. Here is what @brisbaneroarfc footballer, @dylanwenzelhalls said on what he found most useful about The Commercial Athlete Workshop series. We hope to see more Australian athletes implement the mindset that they can grow their athlete brands, influence and commercial value! #agencyx#thecommercialathlete#morethananathlete
⛹🏻♀️ Brands are realising the power and potential of partnering with female athletes for marketing campaigns. This is well overdue as the household purchasing power of women is obvious. However, there needs to be more female athletes ready to capitalise on these opportunities.
Take the notion out of your mind that only the best athletes get the deals! . It may be your athletic performance which first gets you noticed, however, it's your personality, your fan engagement and the way you present yourself which secures the deals!
As we wind down to holidays we want to wish everyone a Merry Christmas and Happy New Year from the Agency X team! 🎄 . We’re incredibly thankful for all of the great people we have met and worked with in 2018! 🙌🏻 . To our awesome team of athletes, we are eternally grateful for the work you allow us to do! . Exciting times ahead... looking forward to 2019! 🥳 . @isaka_akasi here in spirit
This week's athlete celebration is from Colin Kaepernick, a former Quarterback for the San Francisco 49ers, who was controversially recognised for his political activism. 🇺🇸 . His well-known celebration, the bicep kiss 💪🏼, was even named "Kaepernicking". Many fans have mimicked the celebration across social media as a tribute to Colin, and would do it in the stadiums whenever he scored a touchdown. . This celebration became a part of Kaepernick's strong personal brand. #colinkaepernick#kaepernicking @kaepernick7
If an athlete wants to attract endorsements, set up post career opportunities and secure more lucrative player contracts it is critical that they develop their personal athlete brands. . 👉🏼 Click the link in the bio to find out 3 ways you can start developing your personal athlete brand.
Research shows that fans are twice as likely to engage directly with an athlete than a Club, and 4 times as likely than directly with the media for their sports content. . We outline the top 4 ways that Clubs & Sports Associations can invest in their Athletes’ personal brands to assist in growing their business revenues. . 👉🏼 Click the link in our bio!
Zlatan making the most of the brand he has built to add additional income opportunities. . Using his brand to sell personally branded products #morethananathlete . #repost @zlatanibrahimovicparfums ・・・ Zlatan Sport, finally here for you. You’re Welcome! #zlatansport#therightroutine
Jordan, a six-time NBA Champion, transcends the sport of basketball. 🏀 The 55-year-old is a veritable legend of the game, and when he puts his backing behind a product or brand, the competition starts citing their last rites. . The former Chicago Bulls star is the latest NBA legend to invest in Esports, after becoming involved in aXiomatic’s most recent 26Mil round of funding. 🎮 @jumpman23
Athletes are always asked to make appearances, endorse products, attend awards nights, speak to audiences, and often times the request is to do it for free. 🗣🤝🤳🏽There is a value to your brand in addition to your time, knowledge and experiences. Don't sell yourself short. . If you feel awkward managing the conversation and asking for payment, find someone who will do it for you! . #athletemanagement#morethananathlete#agencyxtip
Finishing off our third Commercial Athlete Workshop with the Brisbane Roar team today! ⚽️ . It has been fantastic to see the team participate and enjoy the content. Thanks @matt_mckay17 @dylanwenzelhalls for the great role play! 🤣 . #thecommercialathlete @brisbaneroarfc @thepfa
The Commercial Athlete workshop highlights what an athlete brand is and why athletes should build one. . Showcasing the benefits of building an athlete brand and the strategies and opportunities available to athletes to commercialise themselves. . Looking forward to delivering the workshop to all the @thealeague Teams on behalf of the @thepfa. . 🙏 @adamtaggart22 . #thecommercialathlete#athletebranding#empowerment
#repost @adamtaggart22 ・・・ “Big Matt and myself enjoying the @agencyx.com.au workshop” . Adam & @matt_mckay17 taking a snap yesterday in our Workshop 2: Executing Your Athlete Brand 📲 Great pic boys! #workshop#thecommercialathlete
A big misconception that athletes have is that their reputation and identity is solely linked to their athletic performance. . This is not the case. . A skilled Brand Manager will assist you in using the opportunities available to you as an athlete to show your professional side and that you are more than just your sport. . #agencyx#brandmanagers#thecommercialathlete